Landing page anatomy: all the advantages by the specialists’ opinion

8 August 2018

What is a landing page? Landing Page is primarily a site that provides for the sale of one to several products or services, and all the necessary information about the company, the product, is block-placed on one page.

The first thing to do before launching Landing Page is to analyze the competitor’s market, determine the target audience of your segment and visualize the future content of the site using blocks.


How to create landing page? Since SEOWAVE has many years of experience in the development of Internet resources, we have identified the main blocks for your future Landing Page:

– a few words about the project

– main advantages

– prices and terms of fulfillment

– call to action – button to order / buy

– feedback form

– reviews

– frequently asked Questions

– contacts

Why is the landing page now so popular? Landing page popularity in the first place – it’s convenient usability, simplicity and the ability to quickly interact with the target buyer. In fact, the only choice of a potential customer is to buy or not to buy a particular service. He does not have the opportunity to “walk” on other pages, since the page is just one and all information is collected on it. Buy or not to buy, that’s the question.

How to promote landing page? Since the Landing page is essentially one page, the optimization for such a resource is a waste of money. To promote it is necessary only by means of a context and targeting ads in social networks.

How much does a landing page cost? Landing page for today can afford every business, because this is one of the budget options for your own Internet page. The SEOWAVE group of companies will help you determine the marketing strategy, fill in the brief, and also create an adaptive site for you. Your business still does not have a website – call the phones listed on the website or fill out the feedback form, and our managers will contact you at a time convenient for you.

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